Meetings Mean Business

Meetings Mean Business Canada launches video advocacy campaign

The meetings and convention business is Canada’s quiet economic giant by generating billions of dollars every year in diversified economic impacts. When the RBC Convention Centre is full, everyone gets a piece of the action.

A convention centre acts as a vehicle for spending that ends up practically everywhere in the local economy, simply because from the time delegates arrive, they start using up the whole range of goods and services required to accommodate, feed, entertain, supply and transport what often amounts to a small army of people.

Economic impact

Convention visitors spend upwards to 4 times more than a leisure traveler and when a convention delegate is visiting our city they spend approximately $310 per day.

The impact of the expansion and renovation of the RBC Convention Centre has been transformative in terms of its ability to capture a greater share of the convention centre business that benefits all of Winnipeg and Manitoba.

While the quantity of new space was required to meet this demand, it is the quality of the space and the flexibility of how it can be used and transformed to meet a variety of different functions that sets it apart from other North American facilities of its kind and will ensure its continuing success well into the future.

The inspiration for the design of the expansion was to bring the outside in and offer more of an open concept with massive windows and natural light.  With its signature third floor City View Room and the floor-to-ceiling windows in the York Ballroom and pre-function space, there’s now a feeling of transparency and less of a mystery within the confines of the convention centre.

Aside from the beautiful new space that has transformed the skyline of downtown Winnipeg, the economic impact of such a facility is significant on a city.

As the fourth largest publicly owned convention centre in Canada, the RBC Convention Centre is now attracting larger conventions and trade shows that may not have considered Winnipeg as an option before and that’s good news for everyone.

All of the Meetings Mean Business videos can be viewed on their website

Meetings Mean Business

About Meetings Mean Business Canada
Meetings Mean Business is the single advocacy voice of the meetings industry in Canada. Our key focus is to communicate the importance of these business events to stakeholders across the country in order to promote investment to ensure our industry prospers. Through our relationship with the Tourism Industry Association of Canada (TIAC), we communicate the economic and social value of face-to-face meetings and business events to elected officials at all levels of government. This is intended to assist our leaders in government as they shape policy and legislation to grow the industry across Canada.

Stay Informed